ULLAMALIZTLI

ULLAMALIZTLI

DESIGN CRITERIA

“ULLAMALIZTLI” is a Nike Mercurial Soccer Concept designed to redesign a Mercurial model.

Throughout this design process, I wanted to explore a way to create a new concept that celebrates the Hispanic and Latino influence in the current state of soccer.

With rising tensions in the U.S., it is important to step back and bring something that makes people feel like they belong. This particular design aims to bring a sense of what soccer originally used to be. Through one of the original versions of soccer.

Create a product that promotes performance and modern visual aesthetics through personal connection.

CONCEPT 2- ULLAMALIZTLI

Working on increasing slight width to upper to help with comfort of cleats. Adding grip to inside of cleat sock would help with lockdown

INSPIRATION BEHIND CONCEPT 2

Created for the celebration and influence of the hispanic/latino game. A cleat representing of modern design with small hints of aztec/mayan roots of what the early beginnings of soccer use to be. The notion of team sport was created through Ōllamaliztli sport as one of the earliest ball sports in history.

I wanted to create a minimal design that plays into the goal of the sport. You would get an automatic win if you scored the heavy rubber ball through the hoop and I wanted the swoosh to symbolize a ball going through the hoop.

STORY MOODBOARD

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Liztli - Ulama Protection

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Fractal Lamp